Win-back · Bring them back
A campaign over the customers who quietly stopped coming, and proof of who actually came back.
Whatever it gives. CSV is fine.
One customer, one row, one contact that works.
Long enough to have drifted, recent enough to remember you.
Written for the segment, not a blast.
So the fee is settled on numbers, not on a feeling.
Nothing up front, and nothing at all if nothing comes back. What follows is your list, the published reactivation range, and the share taken out of what actually returns.
3-8% IS THE PUBLISHED RANGE FOR WIN-BACK CAMPAIGNS. YOUR LIST MAY DO BETTER OR WORSE.
If nothing comes back, it cost you nothing.
I run the whole thing: the segmenting, the writing, the sending and the tracking. Over the sixty days after it goes out, the fee is a share of the revenue it brings back, settled against the click and booking tracking rather than against a feeling.
There is no setup fee to fall back on, so the rate carries the risk. If nothing comes back, the campaign cost you nothing.
$0 UP FRONT · 20% OF RECOVERED REVENUE
This needs a list of at least a few hundred past customers. If you have fewer, there isn’t enough there and I’ll tell you so rather than run it.
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